Exam Details

Subject management
Paper paper 3
Exam / Course ugc net national eligibility test
Department
Organization university grants commission
Position
Exam Date June, 2010
City, State ,


Question Paper

Signature and Name of Invigilator
Roll No.


1.
(Signature)

(In figures as per admission card) (Name)

2.
(Signature) Roll (In words)


(Name)

J 1 7 1 0

Test Booklet No.
Time 2 1/2 hours] [Maximum Marks 200

PAPER-III
MANAGEMENT


Number of Pages in this Booklet 24 Number of Questions in this Booklet 26

Instructions for the Candidates
1.
Write your roll number in the space provided on the top of this page.

2.
Answer to short answer/essay type questions are to be given in the space provided below each question or after the questions in the Test Booklet itself.


No Additional Sheets are to be used.
3. At the commencement of examination, the question booklet will be given to you. In the first 5 minutes, you are requested to open the booklet and compulsorily examine it as below
To have access to the Question Booklet, tear off the paper seal on the edge of this cover page. Do not accept a booklet without sticker-seal and do not accept an open booklet.
Tally the number of pages and number of questions in the booklet with the information printed on the cover page. Faulty booklets due to pages/questions missing or duplicate or not in serial order or any other discrepancy should be got replaced immediately by a correct booklet from the invigilator within the period of 5 minutes. Afterwards, neither the Question Booklet will be replaced nor any extra time will be given.
4.
Read instructions given inside carefully.

5.
One page is attached for Rough Work at the end of the booklet before the Evaluation Sheet.

6.
If you write your name or put any mark on any part of the Answer Sheet, except for the space allotted for the relevant entries, which may disclose your identity, you will render yourself liable to disqualification.

7.
You have to return the test booklet to the invigilators at the end of the examination compulsorily and must not carry it with you outside the Examination Hall.

8.
Use only Blue/Black Ball point pen.

9.
Use of any calculator or log table etc., is prohibited.


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J-1710 P.T.O.

MANAGEMENT



PAPER III
¯ÖÏ¿-Ö¯Ö¡Ö III

Note This paper is of two hundred marks containing four sections. Candidates are required to attempt the questions contained in these sections according to the detailed instructions given therein.
-ÖÖ™êü µÖÆü ¯Ö¿-ÏÖ¯Ö¡Ö ¤üÖê ÃÖÖî †.úÓÖë .úÖ Æîü ‹¾ÖÓ ‡ÃÖ´Öë "ÖÖ¸ü .ÖÓ›ü Æïü … †³µÖÙ£ÖµÖÖë .úÖê ‡-Ö´Öë ÃÖ´ÖÖ×ÆüŸÖ ¯ÖÏ¿-ÖÖë .êú ˆ¢Ö¸ü Ö ÖÖê éìÖú†-ãÖ¤Æü
†»Ö.פüµê .µÖ×¾ÖÃŸÖŸÖ ×-Ö¤ü¿Öë .êÖÃÖ¸ü î…

SECTION I
.Ö›Óü I

Note This section consists of two essay type questions of twenty marks each, to be answered in about five hundred words each. ×
20 40 marks)
‡Ã.Öü Öë .úë êüÖ×-Ö²ÖÖÖŸ´.ú¯ÏÖ ï…¯ÏÖêÖˆ¢¸ü»Ö.³.¯ÖÖ"Ö ÃÖÖ(500) ¿Ö²¤Ö´ë
™Ö Ó›´²ÖßÃÖ-²ÖßÃÖ †ÓÖ.ú¤ê ÖŸµ.ú.úÖÖÖÖ Ñî üë Ö
†¯Ö×.êÖŸÖ Æüî… (2 ×
20 40 †Ó.ú)
1. Define the term 'Training and Development'. Explain the importance and methods of training and development. '¯Ö׿ÏÖ.Ö.Ö ‹¾Ö´ÖË ×¾Ö.úÖÃÖ' .úÖê ¯Ö׸ü³ÖÖ×ÂÖŸÖ .ú¸üë… ¯Ö׿ÏÖ.Ö.Ö ‹¾Ö´ÖË ×¾Ö.úÖÃÖ .êú ´ÖÆü¢¾Ö ‹¾Ö´ÖË ŸÖ¸üß.úÖë .úß ¾µÖÖ.µÖÖ .ú¸ëü …
OR †£Ö¾ÖÖ

What are the major functions of a distribution channel Briefly explain each of them.
×¾ÖŸÖ¸ü.Ö .ú ´êÖã.µÖ .úÖµÖÔ ŒµÖÖ­ŒµÖÖ ÃÖ²Ö.úÖ ÃÖ×.ÓÖ¯ŸÖ ´Öë ¾Ö.Ö-ÔÖ .ú¸üë…
OR †£Ö¾ÖÖ

What are the different conflicting views on capital structure Describe the Modigliani and Miller theory on relationship between capital structure and value of firm.
¯Ö•ÑæÖß ÃÖ¸Óü"Ö-ÖÖ ÃÖê ÃÖ´²Ö-¬Öß ×¾Ö¸üÖ¬êÖÖ³ÖÖÃÖß ´Ö-ŸÖ¾µÖ ŒµÖÖ­ŒµÖÖ Æïü ¯Öæ•ÑÖß ÃÖÓ¸ü"Ö-ÖÖ ‹¾ÖÓ ¾µÖÖ¯ÖÖ׸ü.ú ÃÖãÓÖÖ-Ö .êú ´Öæ»µÖ ´Öë ÃÖ´²Ö-¬Ö .êú ²ÖÖ¸üê´Öë ´ÖÖ¤êüßÛ.»ÖµÖÖ-Öß ¾Ö ×´Ö»Ö¸ü ×ÃÖ¨üÖ-ŸÖ .úÖ ¾Ö.ÖÔ-Ö .úßו֋ …
OR †£Ö¾ÖÖ

What are the advantages and disadvantages of free international trade What is an infant industry argument in favour of trade protection Explain.
´ÖãÖ †-ŸÖ¸üÖ™ÒßµÖ ÖÖ¯Ö¸ü êÖÖ »Ö³Ö Ö Æü×-ÖµÖÑ ü ¾µÖÖÖÖ¸ÖÓü..Ö .ú ¯Ö.´ë ²ÖÖ»µÖ ˆªÖ.Ö ŸÖ.ú ŒµÖÆü
ŒŸÔü¾µÖ.úŒµÖ¾ÖÖÆï¯üøÖêÖÖêÔÖî? ¾µÖÖ.µÖÖ .ú¸ëü …
2. Explain the term 'Industrial Relations'. Discuss its importance.
†ÖªîÖ×.êÖ.ú ÃÖ´²Ö-¬Ö .úß ¾µÖÖ.µÖÖ .ú¸üë… ‡ÃÖ.êú ´ÖÆü¢¾Ö .úß ×¾Ö¾Ö"êÖ-ÖÖ .úßו֋ …
OR †£Ö¾ÖÖ

What are the pricing methods Explain which pricing strategies are adopted for new products.
´Öæ»µÖ ×-Ö¬ÖÖ¸Ôü.Ö .ú ×¾êÖ׳Ö--Ö ¯ÖÏ.úÖ¸ü ŒµÖÖ -ÖµÖê ˆŸ¯ÖÖ¤üÖë .êú ´Öæ»µÖ ×-Ö¬ÖÖ¸Ôü.Ö ¸ü.Ö-ÖßןֵÖÖë .úß ¾µÖÖ.µÖÖ .úßו֋ …
OR †£Ö¾ÖÖ

Describe the important elements of forward contracts, futures and options. How can they be used as risk management tools
¾ÖÖµÖ¤Ö ³ÖÖ¾ÖÖ×¾Ö¤üÖ (°µÖ"ÖÖÔÖ£Ö ×¾ÖÖë ú ÖÆü¢¾ÖÖ.ÖÔ ŸÖ¢¾Öë .úÖ .úßו‹ … ‡-Ö.úê ÖÖ×.ÖÖ
üã-¬ßÃÓæÃ)ŸÖ.ú»¯Ö.ê´¯æÖ¾ÖÔÖÖ•ê´¯ÖϲÖ-¬Ö-Ö ˆ¯Ö.ú¸ü.Ö .êú ºþ¯Ö ´Öë ×.úÃÖ ¯ÖÏ.úÖ¸ü ˆ¯ÖµÖÖê.Ö ×.úµÖÖ •ÖÖ ÃÖ.úŸÖÖ Æüî?
OR †£Ö¾ÖÖ

What do you mean by foreign exchange rate How this exchange rate is determined Briefly explain the main determinants of foreign exchange rate in India.
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SECTION II

.Ö›Óü II Note This section contains three questions from each of the electives/specializations. The candidate has to choose only one elective/specialization and answer all the three
questions from it. Each question carries fifteen marks and is to be answered in about three hundred words. ×
15 45 marks)
-ÖÖê™ü ‡ÃÖ .Ö›Óü ´Öë ¯ÖÏŸµÖ.ú ‹êÛê""û.ú ‡.úÖ‡Ô ×¾Ö¿ÖÂêÖ-ÖŸÖÖ ÃÖê ¯ÖÏ¿-Ö Æïü … †³µÖ£Öá .úÖê .êú¾Ö»Ö ‹.ú ‹êÛ""û.ú ‡.úÖ‡Ô ×¾Ö¿ÖÂÖ-ÖŸÖÖ .úÖ"Ö-Ö.ú¸ü ÖêÖÖÖ¯Ö¿-ÖÖë .úÖ ˆ¢¸ü Æü ÖÏÖêÖ¿-Ö ¯Ö-¦Æü .úë .úÖ î¾Ö ˆÃ.úÖ
êê ãˆÃß.úŸß-ë ÏÖ¤êî…¯Ÿµ.ú¯Ïü(15) †ÓÖÆü Öˆ¢Ö¸ü »Ö.Ö³Ö.Ö ÃÖÖî ¿Ö²¤üÖë ´Öë †¯Ö×.êÖŸÖ Æî … ×
15 45 †Ó.ú)
Elective I ×¾Ö.ú»¯Ö

3. Explain the term 'Collective Bargaining'. Discuss the pre-requisite conditions for Collective Bargaining. 'ÃÖÖ´Öæ×Æü.ú ÃÖÖî¤êü²ÖÖ•Öß' ¿Ö²¤ü .úß ¾µÖÖ.µÖÖ .ú¸ëü … ÃÖÖ´Ö×Ææü.ú ÃÖÖ¤îêü²ÖÖ•Öß .úß ¯Öæ¾ÖÔ †Ö¾Ö¿µÖ.úŸÖÖ†Öë .úß ×¾Ö¾Öê"Ö-ÖÖ .úßו֋ …
4. What do you mean by workers participation in Management Discuss the conditions for its success.
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.úßו֋ …

5. Explain the concept of Industrial Conflict. Discuss the different causes of industrial conflicts.
†ÖîÖêÖ.ú Ã'ÂÖÔ .úß ×¾Ö"Ö¸ü¬Ö¸üÖ .úß ¾µÖ.µÖÖ ü ÖîêÖ.ú Ã'ÂÖÔ .úÖü.ë .úß ×¾Ö¾"Ö-ÖÖ Öª×.ÖÓÖÖÖÖ.ú¸ë…†ªÖ×.ÖÓÖ.ú×¾Ö¸ÖÖÖê.úßו‹…
OR †£Ö¾ÖÖ Elective II ×¾Ö.ú»¯Ö -II

3. What is services marketing In what ways it is different from marketing of tangible goods
ÃÖêÖÖ ŒµÖÖ ü µÖÆÖŸÖÔ ¾Ö߆ë .êÖ¯.Ö-Ö Ö×.úßָÆü ü¾×¾.Æîü´æÖãÖú×¾ÖÃê Ö üÖÆî?
4. What is "Psychographics" In which marketing context such a segmentation can be useful '¾Ö.ÖÔ-ÖÖŸ´Ö.ú ŒµÖÖ Æüî? ×¾Ö¯Ö.Ö-Ö .êú ×.úÃÖ ÃÖ¤Óü³ÖÔ ´Öë ‹ÃêÖÖ ×¾Ö³ÖÖ•Ö-Ö »ÖÖ³Ö¤üÖµÖ.ú ÆüÖê ÃÖ.úŸÖÖ Æîü
5. Discuss various methods of determining advertising budget Which method, according to you, uses the most logical approach
²•™ü .úê .ú¸ü-ê .ú ×¾Ö׳Ö--Ö ˆ¯ÖÖµë ÖÖ.µÖ Ö‹ … †¯ÖêÖãÖÖ¸ü .úÖ-Ö ÃÖ ˆ¯ÖÖµÖ ‡ÃÖ
ÖÖÖÖÖÖ׸ÖêÖÖ.úß¾µÖ.úßוÖ.ú†-ÃîÖפü¿ÖÖ ´Öë ŸÖ.Ôú ÃÖ.ÓÖŸÖ ¥üÛ™ü.úÖê.Ö .úÖê †¯Ö-ÖÖŸÖÖ Æüî?
OR †£Ö¾ÖÖ Elective III ×¾Ö.ú»¯Ö III

3. How is risk-return relationship explained by Capital Asset Pricing Model (CAPM) How does Arbitrage Pricing Theory overcome the shortcomings of CAPM
¯ÖÑ•æÖß ¯Ö׸üÃÖ´¯Ö×¢Ö ´Öæ»µÖ ×-Ö¬ÖÖ¸Ôü.Ö ´ÖÖ›òü»Ö (ÃÖß.‹.¯Öß.‹´Ö) «üÖ¸üÖ •ÖÖ×.êÖ´Ö ¯ÖÏןֱú»Ö .êú ÃÖ´²Ö-¬ÖÖë .úß ×.úÃÖ ¯Ö.úÏÖ¸ü ¾µÖÖ.µÖÖ .úß •ÖÖ ÃÖ.úŸÖß Æîü †-ŸÖ¸ü¯Ö.Ö-Ö ´Öæ»µÖ ×-Ö¬ÖÖÔ¸ü.Ö ×ÃÖ¨üÖ-ŸÖ (‹.¯Öß.™üß.) ×.úÃÖ ¯ÖÏ.úÖ¸ü ÃÖß.‹.¯Öß.‹´Ö. .úß .ú×´ÖµÖÖë .úÖê ¤üæ¸ü
.ú¸üŸÖÖ Æîü

4. Do dividends have a bearing on share valuation Discuss the models which assume that investment and dividend decisions are related with each other.
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J-1710 10
5. What are the costs associated with inventory management Illustrate the use of Economic Order Quantity.
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.úßו֋ …
OR †£Ö¾ÖÖ Elective IV ×¾Ö.ú»¯Ö IV

3. Briefly explain the major Regional Trade Agreements. Are Regional Trade Agreements trade promoting or trade diverting
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4. Critically examine the challenges and emerging opportunities for future global business.
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5. What is exchange rate regime Differentiate between fixed exchange rate regime and fully flexible exchange rate regime.
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†-ŸÖ¸ü Æî


SECTION III
.Ö›Óü III

Note This section contains nine questions of ten marks, each to be answered in about fifty words. ×
10 90 marks)
-ÖÖ™êü ‡ÃÖ .ÖÓ›ü ´Öë ¤üÃÖ­¤üÃÖ †Ó.úÖë .úê-ÖÖî ¯ÖÏ¿-Ö Æïü … ¯ÖÏŸµÖê.ú ¯ÖÏ¿-Ö .úÖ ˆ¢Ö¸ü »Ö.Ö³Ö.Ö ¯Ö"ÖÖÃÖ ¿Ö²¤üÖë ´Öë
†¯Ö×.êÖŸÖ Æüî… (9 ×
10 90 †Ó.ú)
6. Briefly explain the concepts of factor productivity, factor intensity and returns to scale under production analysis.
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Ö.úŸ¿»êêÖ¤ÖÖŸÖ¸îÖüú.ú.úë Ö.êÖ
.úßו֋ …

7. What is 'Organisational Behaviour' Discuss its significance.
'ÃÖÓ.Öšü-ÖÖŸ´Ö.ú ¾µÖ¾ÖÆüÖ¸ü' ŒµÖÖ Æîü ‡ÃÖ.ú ´êÖÆü¢¾Ö .úß ×¾Ö¾Ö"êÖ-ÖÖ .úßו֋ …

8. What is Job Analysis Discuss its methods.
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9. Describe the strategies to be adopted to expedite the recovery of receivables.
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10. Distinguish between Marketing Information System and Marketing Research.
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11. What are the objectives of Production Management Discuss the 5 of Production Management.
ˆŸ¯Ö¤ü-Ö êê¿µÖ ŒµÖÖ ˆŸ¯ÖÖ¤-Ö ú ¯ÖÖ"Ö ¯ß .úß ×¾ÖÖêÖ-ÖÖ .úßו‹ …
ÖÖ² Ö.úˆ§üÆü üÏ-¬.êÑÖ¾"Ö
12. The weekly wages of 2000 workers in a factory is normally distributed with a mean of Rs. 200 and a standard deviation of Rs. 20. Estimate the lowest weekly wages of the 200 highest paid workers and the highest weekly wages of 200 lowest paid workers. [Given F (1.28) 0.90].
‹.ú .úÖ¸ü.ÖÖ-Öê ´Öë 2000 ÁÖ×´Ö.úÖë .úÖê ˆ-Ö.úÖ ÃÖÖ¯ŸÖÖ×Æü.ú ¾ÖêŸÖ-Ö ÃÖÖ´ÖÖ-µÖŸÖµÖÖ 200 ¹ý¯ÖµÖê .êú ´ÖÖ¬µÖ †Öî¸ü 20 ¹ý¯ÖµÖê .úê´ÖÖ-Ö.ú ×¾Ö"Ö»Ö-Ö ´Öë ²ÖÖÑ™üÖ •ÖÖŸÖÖ Æüî… 200 ˆ""ÖŸÖ´Ö ¾ÖêŸÖ-Ö ¾ÖÖ»Öê ÁÖ×´Ö.úÖë ´Öë ÃÖê ÃÖÖ¯ŸÖÖ×Æü.ú ¾ÖŸêÖ-Ö ¾ÖÖ»ÖÖë .úÖ ¯ÖŸÖÖ .úßו֋ †Ö¸îü 200 ¾ÖêŸÖ-Ö ¾ÖÖ»Öê ÁÖ×´Ö.úÖë ´Öë ÃÖê †×¬Ö.úŸÖ´Ö ÃÖÖ¯ŸÖÖ×Æü.ú ¾ÖŸêÖ-Ö ¾ÖÖ»ÖÖë .úÖ ¯ÖŸÖÖ .úßו֋ … [¯ÖϤü¢Ö F (1.28) 0.90]
13. Discuss the steps involved in the selection of best strategy.
ÃÖ¾ÖÖì¢Ö´Ö ¸ü.Ö-Öß×ŸÖ ´Öë †Ö-Öê ¾ÖÖ»Öê ¯Ö¤üÖë .úß "Ö"ÖÖÔ .úßו֋ …
14. Examine the concept of corporate governance. Give the examples of corporate misgovernance.
.úÖ¯ÖÖ¸ìêü™ü .úß †¾Ö¬ÖÖ¸ü.ÖÖ .úÖ ´Ö滵ÖÖ.ú-ÓÖ .úßו֋ … .úÖ¯ÖÖì¸üê™ü .ãú¯ÖϲÖ-¬Ö .ú ˆ¤êüÖÆü¸ü.Ö ¤üßו֋ …

SECTION IV
.Ö›Óü IV

This section contains five questions of five marks each based on the following passage. Each question should be answered in about thirty words. ×
5 25 marks)
‡ÃÖ .ÖÓü ´ë ×-Ö´-Ö×»Ö×.ŸÖ Ö׸üê¤ü ¯Ö¸ü †¬ÖüŸÖ ÑÖÏÖÆü…¯ÖÏêÖ¿-Ö.úÖˆ¢¸»ÖÖ³ÖÖ ŸÖßÃÖ ¿Ö²¤üÖ´ë
›ÖÖ¯""ûÖÖ׸¯ÖÖ"Ö ¯¿-Ö.ú¯ÏÖü ..ëÖ
†¯Ö×.ÖŸÖ Æü ÖÏêÖ¿-Ö "Ö †.úë.úÖ î… (5 ×
5 25 †Ó
êî…¯ŸµÖ.ú¯Ï¯ÖÖÑÓÖÆü .ú)
There were a series of studies conducted near Chicago at Western Electric's Hawthorne Plant between 1927 and 1932. The research originally sponsored by General Electric was conducted by Elton Mayo and his associates. Mayo was a faculty member and a consultant at Harvard. The first study involved manipulating illumination for one group of workers and comparing their subsequent productivity with the productivity of another group whose illumination was not changed. Surprisingly, when illumination was increased for the experimental group, productivity went up in both groups. Productivity continued to increase in both groups, even when the lighting for the experimental group was decreased. Not until the lighting was reduced to the level of moonlight did productivity begin to decline (and General Electric withdrew its sponsorship).
Another experiment was established a piece work incentive pay plan for a group of nine men assembling terminal banks for telephone exchanges. Scientific management would have predicted that each man would try to maximize his pay by producing as many units as possible. Mayo and his associates, however, found that the group itself informally established an acceptable level of output for its members. Workers who overproduced were branded "rate busters" and underproducers were labelled "chislers". To be accepted by the group
J-1710 21 P.T.O.
workers produced at the accepted level. As they approached this acceptable level of output, workers slacked off to avoid overproducting.
Other studies, including an interview program involving several thousand workers led Mayo and his associates to conclude that human behaviour was much more important in the workplace than had been previously believed. In the lighting experiment, the results were attributed to the fact that both groups received special attention and sympathetic supervision for perhaps the first time. The incentive pay plans did not work because wage incentives were less important to the individual workers than was social acceptance in determining output. In short, individual and social processes played a major role in shaping worker attitudes and behaviour.
Researchers monitored how productivity changed as a result of changes in working
conditions. The Hawthorne studies and subsequent experiments lead scientists to the
conclusion that the human element is very important in the workplace.
׿ÖÖ.Öê êÖ.ú™ü ¾ÖÙü-ÖÔ ‡»ÖꌙÒ.ú ÆÖòÖÖêÖÔ ¯»ÖÓü Ö1927 †îü 1932 ´ë Ô †¬µÖµÖ-Ö Öê .µÖê … ‡Ã
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15. Explain the contributions of Elton Mayo in the area of Management.
.ú .êÖê¡Ö ´Öë ‹»™ü-Ö ´ÖÖµÖÖê .úß ¤êü-Ö .úß ¾µÖÖ.µÖÖ .ú¸üë…
16. How can productivity be increased according to Mayo's experiment
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ê êÖµ.êú†-ãÖ¤üÖúÃê ÍÖÃ.úŸî?
17. Where and under what conditions did Elton Mayo conduct his experiments
´ê êÖµêÖ Ö†¸ÖÖãןÖ.ú†-ŸÖÖ?
‹»™ü-Ö ÖÖµÖÖ-Öê †¯Ö-Ö¯ÏÖÖ..úÆüÑ Öîü ×.ú-¯×¸üÛÖÖµÖë êÖ.ÔŸÖ ×.úµê
18. What is the experiment regarding Work Incentive Pay Plan
'.úÖµÖÔ­¯Öêϸü.ÖÖ ¯Öê ÃÖê ÃÖ´²ÖÛ-¬ÖŸÖ ¯ÖϵÖÖê.Ö ŒµÖÖ Æüî?

19. Who are called 'rate busters' and 'Chislers'
'ÁÖ.êÖß ´ÖÖÑ.Ö.úŸÖÖÔ' †Ö¸îü ×.ú-Æëü .úÆüÖ •ÖÖŸÖÖ £ÖÖ

FOR OFFICE USE ONLY
Marks Obtained
Question Number Marks Obtained
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5
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7
8
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10
11
12
13
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Total Marks Obtained (in words) ...........................................
(in figures) ..........................................
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(Evaluation) Date .........................

J-1710 24


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