Exam Details

Subject pharmaceutical busines management
Paper
Exam / Course b. pharmacy
Department
Organization solapur university
Position
Exam Date October, 2018
City, State andhra pradesh, solapur


Question Paper

B. Pharmacy (Semester VIII) (CGPA) Examination, 2018
Pharmaceutical Busines Management
Day and Date Tuesday, 11-12-2018 Total Marks 70
Time 2.30 p.m. to 5.30 p.m.
I. Multiple choice questions/Objective type questions (15×1=15)
The oldest form of business organization is
Partnership Hindu joint family
Sole proprietorship All the above
In which of the following forms of business organizations, registration is
compulsory
Partnership firm Sole proprietorship
Joint stock company All the above
The maximum number of persons required to a form a private company is
Ten Seven Two Fifty
Second step in marketing research process is
Define research objectives Developed research plan
Implement research plan None of above
is the term derived from the latin word MERCATUS.
Market Management
Both and None of these
Brand is a that identifies the market as seller of a product or seller.
Name Sign
Symbol All of these
come to direct contact with the consumers.
Retailers Wholesaler
Superstockist All of these
is the obligations to do something.
Responsibility
Delegation
Both and
None of these
The liability of the is unlimited.
Sole proprietor Partnership
Both and None of these
10) partner does not take any active part in the management of the
business.
Active
Partners in profit
Sleeping
None of these
11) is the first stage of product life cycle.
Growth Maturity
Decline None of these
12) Business is concerned with
Economic activity Non economic activity
Both and None of these
13) A cooperative society is required to be registered under the Cooperative
Societies Act.
1947 1912
1967 None of these
14) A business organization run as a partnership is called a
Firm Company
Co-operative society None of these
15) Heavy pharmaceutical machinery is sold to the consumer
Direct selling Indirect selling
Both and None of these
Set P
*SLRTV50* SLR-TV 50
II. Answer any five
Give an account of pharmaceutical distribution channels.
Write about the sole proprietorship form of business organization.
Define leadership and write various qualities of good leader.
Differentiate between generic product and branded product.
Discuss planning as a function of management.
What are the qualities and duties of professional sales representatives
III. Answer any three (3×10=30)
Explain the various phase's of product life cycle with suitable examples.
Define and explain in a brief about market research and market
segmentations.
Write the process of selection and training of professional sales
representatives.
Describe the different methods of sale promotions technique with suitable
examples.


Subjects

  • anatomy, physiology and health education – i
  • anatomy, physiology and health education – ii
  • biochemistry
  • biochemistry – i
  • biochemistry – ii
  • biopharmaceutics
  • biotechnology
  • clinical pharmacology
  • herbal technology
  • human anatomy and physiology – i
  • human anatomy and physiology – ii
  • medicinal chemistry – i
  • medicinal chemistry – ii
  • medicinal chemistry – iv
  • microbiology
  • modern dispensing and hospital pharmacy
  • novel drug delivery systems
  • organic chemistry – i
  • organic chemistry – ii
  • organic chemistry – iii
  • pathophysiology (new cbcs)
  • pathophysiology and clinical biochemistry – i
  • pathophysiology and clinical biochemistry – ii
  • pharmaceutical analysis – i
  • pharmaceutical analysis – ii
  • pharmaceutical analysis – iv
  • pharmaceutical analysis – v
  • pharmaceutical analysis – vi
  • pharmaceutical busines management
  • pharmaceutical engineering
  • pharmaceutical enginering
  • pharmaceutical inorganic chemistry
  • pharmaceutical jurisprudence
  • pharmaceutical microbiology
  • pharmaceutical organic chemistry – ii
  • pharmaceutical organic chemistry –i
  • pharmaceutics – i (new cbcs)
  • pharmaceutics – i (old-cbcs pattern)
  • pharmaceutics – ii
  • pharmaceutics – iii
  • pharmaceutics – iv
  • pharmacognosy – i
  • pharmacognosy – ii
  • pharmacognosy – iii
  • pharmacology – i (new) (cbcs pattern)
  • pharmacology – ii
  • pharmacology – ii (cgpa pattern)
  • pharmacology – iv
  • physical pharmaceutics – i
  • physical pharmacy – i
  • physical pharmacy – ii
  • sterile dosage forms