Exam Details
| Subject | Retail Merchandizing - II | |
| Paper | ||
| Exam / Course | B.Sc Fashion Merchandizing & Retail Management (BSCFMRM) | |
| Department | School of Engineering & Technology (SOET) | |
| Organization | indira gandhi national open university | |
| Position | ||
| Exam Date | December, 2016 | |
| City, State | new delhi, |
Question Paper
1. In what ways may a retail merchandiser affect the lifestyle of a society? Explain with the help of suitable examples.
2. Distinguish between traditional retailing and lifestyle retailing.
3. Differentiate between trend, style and fashion with respect to retail industry.
4. What do you understand by merchandise planning Discuss its objectives and process involved in the same.
5. Discuss various merchandise mix strategies used by retailers, along with the advantages, disadvantages and examples of each.
6. What do you understand by brand-mix used by a retailer Discuss the advantages and disadvantages of keeping different types of brands in a retail store.
7. Discuss the concept of "merchandising" with reference to different business contexts.
8. Draw a flow chart of merchandising structure of a typical retail organisation and discuss the role of each functionary in it.
9. Discuss the general roles and responsibilities of a retail merchandiser in a company.
10. Differentiate between buying and merchandising in the context of retail industry.
2. Distinguish between traditional retailing and lifestyle retailing.
3. Differentiate between trend, style and fashion with respect to retail industry.
4. What do you understand by merchandise planning Discuss its objectives and process involved in the same.
5. Discuss various merchandise mix strategies used by retailers, along with the advantages, disadvantages and examples of each.
6. What do you understand by brand-mix used by a retailer Discuss the advantages and disadvantages of keeping different types of brands in a retail store.
7. Discuss the concept of "merchandising" with reference to different business contexts.
8. Draw a flow chart of merchandising structure of a typical retail organisation and discuss the role of each functionary in it.
9. Discuss the general roles and responsibilities of a retail merchandiser in a company.
10. Differentiate between buying and merchandising in the context of retail industry.
Other Question Papers
Departments
- Centre for Corporate Education, Training & Consultancy (CCETC)
- Centre for Corporate Education, Training & Consultancy (CCETC)
- National Centre for Disability Studies (NCDS)
- School of Agriculture (SOA)
- School of Computer and Information Sciences (SOCIS)
- School of Continuing Education (SOCE)
- School of Education (SOE)
- School of Engineering & Technology (SOET)
- School of Extension and Development Studies (SOEDS)
- School of Foreign Languages (SOFL)
- School of Gender Development Studies(SOGDS)
- School of Health Science (SOHS)
- School of Humanities (SOH)
- School of Interdisciplinary and Trans-Disciplinary Studies (SOITDS)
- School of Journalism and New Media Studies (SOJNMS)
- School of Law (SOL)
- School of Management Studies (SOMS)
- School of Performing Arts and Visual Arts (SOPVA)
- School of Performing Arts and Visual Arts(SOPVA)
- School of Sciences (SOS)
- School of Social Sciences (SOSS)
- School of Social Work (SOSW)
- School of Tourism & Hospitality Service Sectoral SOMS (SOTHSM)
- School of Tourism &Hospitality Service Sectoral SOMS (SOTHSSM)
- School of Translation Studies and Training (SOTST)
- School of Vocational Education and Training (SOVET)
- Staff Training & Research in Distance Education (STRIDE)
Subjects
- Applied Science
- Business Communication-I
- Business Communication-II
- Business Economics
- Computer Science
- Consumer Behaviour
- Customer Relationship Management
- Elements of Fashion
- Financial Management
- Franchising
- Fundamentals Of Management
- Fundamentals of Retail-I
- Fundamentals of Retail-II
- Import Export Documentation
- International Retailing
- Introduction To Manufacturing Technique
- Mall Management
- Managerial Economics
- Manufacturing Technique - I
- Manufacturing Technique - Ii
- Marketing Management
- Non-Store Retailing
- Personality Development
- Principles Of Management
- Product Knowledge - I
- Product Knowledge / Material Foundation
- Product Knowledge-Ii
- Retail Banking
- Retail Communication
- Retail Merchandising-I
- Retail Merchandizing - II
- Retail Merchandizing - Iii
- Retail Operations - Ii
- Retail Operations-I
- Retail Organization - I
- Retail Organization Ii
- Retail Planning & Site Selection
- Retail Strategy
- Seles Management
- Supply Chain Management