Exam Details
| Subject | Retail Strategy | |
| Paper | ||
| Exam / Course | B.Sc Fashion Merchandizing & Retail Management (BSCFMRM) | |
| Department | School of Engineering & Technology (SOET) | |
| Organization | indira gandhi national open university | |
| Position | ||
| Exam Date | June, 2015 | |
| City, State | new delhi, |
Question Paper
1. What must retailers do to improve customer service on the web? Discuss in detail.
2. Briefly explain the Porter's Five Forces Model of competition with the help of a diagram.
3. Assume that you are interested in opening a restaurant in your town. What are the steps that you would take in the strategic planning process?
4. Why may a good location for Domino's not be as important for a local pizza restaurant ?Explain.
5. What is retailing Enlist the retail activities carried out by retailers.
6. Explain the personal selling methods followed by salespersons during the retail selling process.
7. Explain the differences between Product Guarantee and Product Warranty.
8. What in your opinion should organised retail stores in India do to create the required store facade identity for themselves?
9. Explain the various funding strategies adopted by a retail organization during its growth.
10. Explain the factors that a large departmental store like Shoppers' Stop should consider before finalizing its location.
2. Briefly explain the Porter's Five Forces Model of competition with the help of a diagram.
3. Assume that you are interested in opening a restaurant in your town. What are the steps that you would take in the strategic planning process?
4. Why may a good location for Domino's not be as important for a local pizza restaurant ?Explain.
5. What is retailing Enlist the retail activities carried out by retailers.
6. Explain the personal selling methods followed by salespersons during the retail selling process.
7. Explain the differences between Product Guarantee and Product Warranty.
8. What in your opinion should organised retail stores in India do to create the required store facade identity for themselves?
9. Explain the various funding strategies adopted by a retail organization during its growth.
10. Explain the factors that a large departmental store like Shoppers' Stop should consider before finalizing its location.
Other Question Papers
Departments
- Centre for Corporate Education, Training & Consultancy (CCETC)
- Centre for Corporate Education, Training & Consultancy (CCETC)
- National Centre for Disability Studies (NCDS)
- School of Agriculture (SOA)
- School of Computer and Information Sciences (SOCIS)
- School of Continuing Education (SOCE)
- School of Education (SOE)
- School of Engineering & Technology (SOET)
- School of Extension and Development Studies (SOEDS)
- School of Foreign Languages (SOFL)
- School of Gender Development Studies(SOGDS)
- School of Health Science (SOHS)
- School of Humanities (SOH)
- School of Interdisciplinary and Trans-Disciplinary Studies (SOITDS)
- School of Journalism and New Media Studies (SOJNMS)
- School of Law (SOL)
- School of Management Studies (SOMS)
- School of Performing Arts and Visual Arts (SOPVA)
- School of Performing Arts and Visual Arts(SOPVA)
- School of Sciences (SOS)
- School of Social Sciences (SOSS)
- School of Social Work (SOSW)
- School of Tourism & Hospitality Service Sectoral SOMS (SOTHSM)
- School of Tourism &Hospitality Service Sectoral SOMS (SOTHSSM)
- School of Translation Studies and Training (SOTST)
- School of Vocational Education and Training (SOVET)
- Staff Training & Research in Distance Education (STRIDE)
Subjects
- Applied Science
- Business Communication-I
- Business Communication-II
- Business Economics
- Computer Science
- Consumer Behaviour
- Customer Relationship Management
- Elements of Fashion
- Financial Management
- Franchising
- Fundamentals Of Management
- Fundamentals of Retail-I
- Fundamentals of Retail-II
- Import Export Documentation
- International Retailing
- Introduction To Manufacturing Technique
- Mall Management
- Managerial Economics
- Manufacturing Technique - I
- Manufacturing Technique - Ii
- Marketing Management
- Non-Store Retailing
- Personality Development
- Principles Of Management
- Product Knowledge - I
- Product Knowledge / Material Foundation
- Product Knowledge-Ii
- Retail Banking
- Retail Communication
- Retail Merchandising-I
- Retail Merchandizing - II
- Retail Merchandizing - Iii
- Retail Operations - Ii
- Retail Operations-I
- Retail Organization - I
- Retail Organization Ii
- Retail Planning & Site Selection
- Retail Strategy
- Seles Management
- Supply Chain Management