Exam Details
| Subject | Retail Merchandising-I | |
| Paper | ||
| Exam / Course | B.Sc Fashion Merchandizing & Retail Management (BSCFMRM) | |
| Department | School of Engineering & Technology (SOET) | |
| Organization | indira gandhi national open university | |
| Position | ||
| Exam Date | December, 2015 | |
| City, State | new delhi, |
Question Paper
No. of Printed Pages: 2
IBFW-OOSI
B.Sc. FASmON MERCHANDISING AND RETAIL MANAGEMENT (BSCFMRM) Term-End Examination In RH December, 2015
BFW-008 RETAIL MERCHANDISING
Time: 3 hours Maximum Marks: 70
Note: Attempt any seven questions. All questions carry equal marks.
1. Describe the general roles and responsibilities of a retail merchandiser.
2. What customer characteristics will you keep in mind while measuring general lifestyle measures of a population segment? Also explain the term 'lifestyle merchandising'.
3. Differentiate between fashion merchandise and staple merchandise. How will you plan the stock for each of them?
4. What is the objective of developing a sales forecast and what is the process there of?
5. Define merchandise mix and discuss its various components in detail, along with suitable examples.
6. Discuss various factors influencing fashion trends in a society.
7. What factors will you consider as a retail merchandiser to evaluate various product lines while deciding upon the merchandise variety?
8. Differentiate between buying and merchandising. Also discuss the impact that a retail merchandiser has on the society.
9. Discuss five rights of retail merchandising with the help of suitable examples.
10. Write short notes on the following:
Assortment Variety
Assortment Factors
Assortment Volume
Stock Keeping Unit
IBFW-OOSI
B.Sc. FASmON MERCHANDISING AND RETAIL MANAGEMENT (BSCFMRM) Term-End Examination In RH December, 2015
BFW-008 RETAIL MERCHANDISING
Time: 3 hours Maximum Marks: 70
Note: Attempt any seven questions. All questions carry equal marks.
1. Describe the general roles and responsibilities of a retail merchandiser.
2. What customer characteristics will you keep in mind while measuring general lifestyle measures of a population segment? Also explain the term 'lifestyle merchandising'.
3. Differentiate between fashion merchandise and staple merchandise. How will you plan the stock for each of them?
4. What is the objective of developing a sales forecast and what is the process there of?
5. Define merchandise mix and discuss its various components in detail, along with suitable examples.
6. Discuss various factors influencing fashion trends in a society.
7. What factors will you consider as a retail merchandiser to evaluate various product lines while deciding upon the merchandise variety?
8. Differentiate between buying and merchandising. Also discuss the impact that a retail merchandiser has on the society.
9. Discuss five rights of retail merchandising with the help of suitable examples.
10. Write short notes on the following:
Assortment Variety
Assortment Factors
Assortment Volume
Stock Keeping Unit
Other Question Papers
Departments
- Centre for Corporate Education, Training & Consultancy (CCETC)
- Centre for Corporate Education, Training & Consultancy (CCETC)
- National Centre for Disability Studies (NCDS)
- School of Agriculture (SOA)
- School of Computer and Information Sciences (SOCIS)
- School of Continuing Education (SOCE)
- School of Education (SOE)
- School of Engineering & Technology (SOET)
- School of Extension and Development Studies (SOEDS)
- School of Foreign Languages (SOFL)
- School of Gender Development Studies(SOGDS)
- School of Health Science (SOHS)
- School of Humanities (SOH)
- School of Interdisciplinary and Trans-Disciplinary Studies (SOITDS)
- School of Journalism and New Media Studies (SOJNMS)
- School of Law (SOL)
- School of Management Studies (SOMS)
- School of Performing Arts and Visual Arts (SOPVA)
- School of Performing Arts and Visual Arts(SOPVA)
- School of Sciences (SOS)
- School of Social Sciences (SOSS)
- School of Social Work (SOSW)
- School of Tourism & Hospitality Service Sectoral SOMS (SOTHSM)
- School of Tourism &Hospitality Service Sectoral SOMS (SOTHSSM)
- School of Translation Studies and Training (SOTST)
- School of Vocational Education and Training (SOVET)
- Staff Training & Research in Distance Education (STRIDE)
Subjects
- Applied Science
- Business Communication-I
- Business Communication-II
- Business Economics
- Computer Science
- Consumer Behaviour
- Customer Relationship Management
- Elements of Fashion
- Financial Management
- Franchising
- Fundamentals Of Management
- Fundamentals of Retail-I
- Fundamentals of Retail-II
- Import Export Documentation
- International Retailing
- Introduction To Manufacturing Technique
- Mall Management
- Managerial Economics
- Manufacturing Technique - I
- Manufacturing Technique - Ii
- Marketing Management
- Non-Store Retailing
- Personality Development
- Principles Of Management
- Product Knowledge - I
- Product Knowledge / Material Foundation
- Product Knowledge-Ii
- Retail Banking
- Retail Communication
- Retail Merchandising-I
- Retail Merchandizing - II
- Retail Merchandizing - Iii
- Retail Operations - Ii
- Retail Operations-I
- Retail Organization - I
- Retail Organization Ii
- Retail Planning & Site Selection
- Retail Strategy
- Seles Management
- Supply Chain Management