Exam Details
| Subject | Retail Planning & Site Selection | |
| Paper | ||
| Exam / Course | B.Sc Fashion Merchandizing & Retail Management (BSCFMRM) | |
| Department | School of Engineering & Technology (SOET) | |
| Organization | indira gandhi national open university | |
| Position | ||
| Exam Date | December, 2016 | |
| City, State | new delhi, |
Question Paper
1. What are the benefits which the retailers can enjoy if they conduct trade area analysis?
2. Explain the advantages and disadvantages of unplanned business district and planned. shopping centres.
3. Discuss the various expansion strategies which a retailer follows. Give suitable examples.
4. What are the factors that a large departmental store like· Big Bazaar should consider before finalising its location?
5. What factors or criteria must a retailer take into consideration for evaluation of retail market potential
6. Differentiate between central business districts, neighbourhood business districts and secondary business districts with suitable examples.
7. Discuss the sales activity index and retail saturation index as a method of evaluating the retail markets.
8. Why is it important for a marketer to study population characters as a criteria to evaluate market potential? Justify your answer with the help of suitable examples.
9. Explain buying power index and quality index as a method for evaluating retail market.
10. Write short notes on any two of the following:
Destination Store
Theme Centres
Kiosks
2. Explain the advantages and disadvantages of unplanned business district and planned. shopping centres.
3. Discuss the various expansion strategies which a retailer follows. Give suitable examples.
4. What are the factors that a large departmental store like· Big Bazaar should consider before finalising its location?
5. What factors or criteria must a retailer take into consideration for evaluation of retail market potential
6. Differentiate between central business districts, neighbourhood business districts and secondary business districts with suitable examples.
7. Discuss the sales activity index and retail saturation index as a method of evaluating the retail markets.
8. Why is it important for a marketer to study population characters as a criteria to evaluate market potential? Justify your answer with the help of suitable examples.
9. Explain buying power index and quality index as a method for evaluating retail market.
10. Write short notes on any two of the following:
Destination Store
Theme Centres
Kiosks
Other Question Papers
Departments
- Centre for Corporate Education, Training & Consultancy (CCETC)
- Centre for Corporate Education, Training & Consultancy (CCETC)
- National Centre for Disability Studies (NCDS)
- School of Agriculture (SOA)
- School of Computer and Information Sciences (SOCIS)
- School of Continuing Education (SOCE)
- School of Education (SOE)
- School of Engineering & Technology (SOET)
- School of Extension and Development Studies (SOEDS)
- School of Foreign Languages (SOFL)
- School of Gender Development Studies(SOGDS)
- School of Health Science (SOHS)
- School of Humanities (SOH)
- School of Interdisciplinary and Trans-Disciplinary Studies (SOITDS)
- School of Journalism and New Media Studies (SOJNMS)
- School of Law (SOL)
- School of Management Studies (SOMS)
- School of Performing Arts and Visual Arts (SOPVA)
- School of Performing Arts and Visual Arts(SOPVA)
- School of Sciences (SOS)
- School of Social Sciences (SOSS)
- School of Social Work (SOSW)
- School of Tourism & Hospitality Service Sectoral SOMS (SOTHSM)
- School of Tourism &Hospitality Service Sectoral SOMS (SOTHSSM)
- School of Translation Studies and Training (SOTST)
- School of Vocational Education and Training (SOVET)
- Staff Training & Research in Distance Education (STRIDE)
Subjects
- Applied Science
- Business Communication-I
- Business Communication-II
- Business Economics
- Computer Science
- Consumer Behaviour
- Customer Relationship Management
- Elements of Fashion
- Financial Management
- Franchising
- Fundamentals Of Management
- Fundamentals of Retail-I
- Fundamentals of Retail-II
- Import Export Documentation
- International Retailing
- Introduction To Manufacturing Technique
- Mall Management
- Managerial Economics
- Manufacturing Technique - I
- Manufacturing Technique - Ii
- Marketing Management
- Non-Store Retailing
- Personality Development
- Principles Of Management
- Product Knowledge - I
- Product Knowledge / Material Foundation
- Product Knowledge-Ii
- Retail Banking
- Retail Communication
- Retail Merchandising-I
- Retail Merchandizing - II
- Retail Merchandizing - Iii
- Retail Operations - Ii
- Retail Operations-I
- Retail Organization - I
- Retail Organization Ii
- Retail Planning & Site Selection
- Retail Strategy
- Seles Management
- Supply Chain Management