M.B.A. DEGREE EXAMINATION, APRIL 2016
Fourth Semester
EXECUTIVE COMMUNICATION
(2012 onwards)
Time 3 Hours Maximum 75 Marks
Part A 3 15)
Answer all questions.
All questions carry equal marks.
1. What is the need for Communication?
2. What is Interpersonal Communication?
3. What do you mean by inter bank Communication?
4. How does Visual Communication support effective
presentation?
5. What is Group Communication?
Part B 10 50)
Answer all questions, choosing either or
All questions carry equal marks.
6. Explain the barriers of Communication.
Or
Discuss the factors determining effective
Communication.
Sub. Code
632404
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Wk 3
7. What are the needs for improving listening skills in
effective Communication?
Or
How does body language play an important role in
non-verbal communication? How could body
language be used effectively? State its advantages.
8. Explain various factors to be considered for writing
good business letter.
Or
Write notes on
Minutes
Agenda and
Circular.
9. What is group discussion? Explain the components
of effective group Communication.
Or
Explain the role of technologies in Business
Communication.
10. Discuss the steps involved in organizing a business
meeting.
Or
Explain the advantages and disadvantages of
seminars, workshops and conferences.
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Wk 3
Part C 10 10)
(Compulsory)
Answer the given question
11. Professor Sharma has asked you whether you would be
interested in the post of a Mechanical Engineer with ABC
Textiles Mills, Mathura Road, Faridabad. Draft
a letter of thanks to Professor Sharma for this
suggestion and
an application for the post of Mechanical Engineer,
giving particulars about your age, qualifications,
experience, etc.