Exam Details
| Subject | Franchising | |
| Paper | ||
| Exam / Course | B.Sc. (RETAIL AND FASHION MERCHANDISE) (BSCRFM) | |
| Department | School of Engineering & Technology (SOET) | |
| Organization | indira gandhi national open university | |
| Position | ||
| Exam Date | December, 2016 | |
| City, State | new delhi, |
Question Paper
No. of Printed Pages: 2 IBFR-()071
B.Sc. RETAD.. AND FASHION
MERCHANDISE (BSCRFM)
Term-End Examination
December, 2016
BFR-007 FRANCHISING
Time hours Maximum Marks: 70
Note: Attempt any seven questions. All questions carry equal marks.
1. Write notes on any two of the following: 2x5=10
Business Format Franchisee
Licensing
Regional Territory
2. Differentiate between any two of the following: 2x5 =10
Distributorship and Franchising
Area development and Master franchise
Exclusive and Non-exclusive territory
3. "The franchisor should develop a concrete plan for supporting the franchise operations, communications system and marketing of the franchise." Do you agree with the statement Justify. 10
4. Identify the various cost heads a potential franchisee should consider in order to estimate the actual financial requirements of entering a franchise. 10
5. "Selecting a franchise is a difficult process." Identify the steps in selecting a franchise. 10
6. What is a franchise agreement? What are the key subjects in the franchising agreement? 10
7. "To be successful in foreign markets, the franchisor has to be flexible enough to adapt certain changes in the structure of the franchise network; standardized operation system as well as cope with legal changes required for international agreements." Justify the statement with suitable examples. 10
8. "A franchisor needs to safeguard the protection of intellectual property rights." What all legal issues can arise in this respect Explain with the help of examples. 10
9. Identify the advantages and disadvantages of owning a franchise from the perspective of the franchisor and the franchisee. Elucidate with the help of suitable examples. 10
B.Sc. RETAD.. AND FASHION
MERCHANDISE (BSCRFM)
Term-End Examination
December, 2016
BFR-007 FRANCHISING
Time hours Maximum Marks: 70
Note: Attempt any seven questions. All questions carry equal marks.
1. Write notes on any two of the following: 2x5=10
Business Format Franchisee
Licensing
Regional Territory
2. Differentiate between any two of the following: 2x5 =10
Distributorship and Franchising
Area development and Master franchise
Exclusive and Non-exclusive territory
3. "The franchisor should develop a concrete plan for supporting the franchise operations, communications system and marketing of the franchise." Do you agree with the statement Justify. 10
4. Identify the various cost heads a potential franchisee should consider in order to estimate the actual financial requirements of entering a franchise. 10
5. "Selecting a franchise is a difficult process." Identify the steps in selecting a franchise. 10
6. What is a franchise agreement? What are the key subjects in the franchising agreement? 10
7. "To be successful in foreign markets, the franchisor has to be flexible enough to adapt certain changes in the structure of the franchise network; standardized operation system as well as cope with legal changes required for international agreements." Justify the statement with suitable examples. 10
8. "A franchisor needs to safeguard the protection of intellectual property rights." What all legal issues can arise in this respect Explain with the help of examples. 10
9. Identify the advantages and disadvantages of owning a franchise from the perspective of the franchisor and the franchisee. Elucidate with the help of suitable examples. 10
Other Question Papers
Departments
- Centre for Corporate Education, Training & Consultancy (CCETC)
- Centre for Corporate Education, Training & Consultancy (CCETC)
- National Centre for Disability Studies (NCDS)
- School of Agriculture (SOA)
- School of Computer and Information Sciences (SOCIS)
- School of Continuing Education (SOCE)
- School of Education (SOE)
- School of Engineering & Technology (SOET)
- School of Extension and Development Studies (SOEDS)
- School of Foreign Languages (SOFL)
- School of Gender Development Studies(SOGDS)
- School of Health Science (SOHS)
- School of Humanities (SOH)
- School of Interdisciplinary and Trans-Disciplinary Studies (SOITDS)
- School of Journalism and New Media Studies (SOJNMS)
- School of Law (SOL)
- School of Management Studies (SOMS)
- School of Performing Arts and Visual Arts (SOPVA)
- School of Performing Arts and Visual Arts(SOPVA)
- School of Sciences (SOS)
- School of Social Sciences (SOSS)
- School of Social Work (SOSW)
- School of Tourism & Hospitality Service Sectoral SOMS (SOTHSM)
- School of Tourism &Hospitality Service Sectoral SOMS (SOTHSSM)
- School of Translation Studies and Training (SOTST)
- School of Vocational Education and Training (SOVET)
- Staff Training & Research in Distance Education (STRIDE)
Subjects
- Basic Of Accounts And Managerial Economics
- Business Communication - Ii
- Business Communication-I
- Computer Basics
- Consumer Behavior
- Franchising
- Fundamentals Of Management
- Fundamentals Of Retail - I
- Fundamentals Of Retail - Ii
- Human Resource Management
- Marketing Management