Exam Details
| Subject | International Retailing | |
| Paper | ||
| Exam / Course | B.Sc Fashion Merchandizing & Retail Management (BSCFMRM) | |
| Department | School of Engineering & Technology (SOET) | |
| Organization | indira gandhi national open university | |
| Position | ||
| Exam Date | December, 2016 | |
| City, State | new delhi, |
Question Paper
No. of Printed Pages: 2 IBFW-028I
B.Sc. FASmON MERCHANDISING AND RETAIL MANAGEMENT (BSCFMRM) Term-End Examination OLJLJ2...5 December, 2016
BFW-028 INTERNATIONAL RETAILING
Time: 3 hours Maximum Marks: 70
Note: Attempt any seven questions. All questions carry equal marks.
1. Briefly explain any two of the following: 5x2=10
EPG Model
Product life cycle·
Critical factors considered in international location decisions·
2. Explain the concept of International Retail. Identify and discuss the fundamental reasons that make markets attractive to retailers during their international development. 10
3. What are the various ways by which a firm can enter into a foreign market Supplement your answer with appropriate examples. 10
4. Elaborate the concept of product standardization and adaptation with suitable examples. 10
5. How do religion, customs and norms of a country play an important role in the international retailing of products? Give suitable examples. 10
6. Write a note on OLI paradigm. Evaluate how this theory is applicable to the internationalizing retail firm. 10
7. Identify and describe Hofstede's measurements of culture. 10
8. WTO has played a crucial role in promoting international retail globally. Do you agree with the statement? Justify. 10
9. Retailers are now viewing ASEAN countries for international expansion. According to you, identify the top five ASEAN countries which possess the maximum potential for growth. 10
B.Sc. FASmON MERCHANDISING AND RETAIL MANAGEMENT (BSCFMRM) Term-End Examination OLJLJ2...5 December, 2016
BFW-028 INTERNATIONAL RETAILING
Time: 3 hours Maximum Marks: 70
Note: Attempt any seven questions. All questions carry equal marks.
1. Briefly explain any two of the following: 5x2=10
EPG Model
Product life cycle·
Critical factors considered in international location decisions·
2. Explain the concept of International Retail. Identify and discuss the fundamental reasons that make markets attractive to retailers during their international development. 10
3. What are the various ways by which a firm can enter into a foreign market Supplement your answer with appropriate examples. 10
4. Elaborate the concept of product standardization and adaptation with suitable examples. 10
5. How do religion, customs and norms of a country play an important role in the international retailing of products? Give suitable examples. 10
6. Write a note on OLI paradigm. Evaluate how this theory is applicable to the internationalizing retail firm. 10
7. Identify and describe Hofstede's measurements of culture. 10
8. WTO has played a crucial role in promoting international retail globally. Do you agree with the statement? Justify. 10
9. Retailers are now viewing ASEAN countries for international expansion. According to you, identify the top five ASEAN countries which possess the maximum potential for growth. 10
Other Question Papers
Departments
- Centre for Corporate Education, Training & Consultancy (CCETC)
- Centre for Corporate Education, Training & Consultancy (CCETC)
- National Centre for Disability Studies (NCDS)
- School of Agriculture (SOA)
- School of Computer and Information Sciences (SOCIS)
- School of Continuing Education (SOCE)
- School of Education (SOE)
- School of Engineering & Technology (SOET)
- School of Extension and Development Studies (SOEDS)
- School of Foreign Languages (SOFL)
- School of Gender Development Studies(SOGDS)
- School of Health Science (SOHS)
- School of Humanities (SOH)
- School of Interdisciplinary and Trans-Disciplinary Studies (SOITDS)
- School of Journalism and New Media Studies (SOJNMS)
- School of Law (SOL)
- School of Management Studies (SOMS)
- School of Performing Arts and Visual Arts (SOPVA)
- School of Performing Arts and Visual Arts(SOPVA)
- School of Sciences (SOS)
- School of Social Sciences (SOSS)
- School of Social Work (SOSW)
- School of Tourism & Hospitality Service Sectoral SOMS (SOTHSM)
- School of Tourism &Hospitality Service Sectoral SOMS (SOTHSSM)
- School of Translation Studies and Training (SOTST)
- School of Vocational Education and Training (SOVET)
- Staff Training & Research in Distance Education (STRIDE)
Subjects
- Applied Science
- Business Communication-I
- Business Communication-II
- Business Economics
- Computer Science
- Consumer Behaviour
- Customer Relationship Management
- Elements of Fashion
- Financial Management
- Franchising
- Fundamentals Of Management
- Fundamentals of Retail-I
- Fundamentals of Retail-II
- Import Export Documentation
- International Retailing
- Introduction To Manufacturing Technique
- Mall Management
- Managerial Economics
- Manufacturing Technique - I
- Manufacturing Technique - Ii
- Marketing Management
- Non-Store Retailing
- Personality Development
- Principles Of Management
- Product Knowledge - I
- Product Knowledge / Material Foundation
- Product Knowledge-Ii
- Retail Banking
- Retail Communication
- Retail Merchandising-I
- Retail Merchandizing - II
- Retail Merchandizing - Iii
- Retail Operations - Ii
- Retail Operations-I
- Retail Organization - I
- Retail Organization Ii
- Retail Planning & Site Selection
- Retail Strategy
- Seles Management
- Supply Chain Management