Exam Details

Subject strategic management
Paper
Exam / Course m.tech in manufacturing systems management
Department
Organization apj abdul kalam technological university
Position
Exam Date April, 2018
City, State kerala, thiruvananthapuram


Question Paper

Page 1 of 2
Name
Reg No E
APJ ABDUL KALAM TECHNOLOGICAL UNIVERSITY
07 THRISSUR CLUSTER
SECOND SEMESTER M.TECH. DEGREE EXAMINATION APRIL 2018
Department Production Engineering
Specialisation Manufacturing Systems Management
07PE6134 STRATEGIC MANAGEMENT
Time 3 hours Max.Marks: 60
Answer all six questions. Part of each question is compulsory.
Answer either part or part of each question
Q.no. Module 1 Marks
1a Discuss the components of strategy with examples 4
Answer b or c
b Discuss the characteristics of vision and mission statements. Give examples
from typical manufacturing organisations.
5
c What is social auditing? Discuss any two methods of social auditing. 5
Q.no. Module 2 Marks
2a What is SWOT analysis? List its advantages and disadvantages. 4
Answer b or c
b Discuss the effects of the constituents of micro and mega environment in the
external environmental analysis.
5
c Describe the VRIO framework and Value Chain analysis approaches for
analysing the strengths and weakness of organisations.
5
Q.no. Module 3 Marks
3a Describe 'Doom Loops' 4
Answer b or c
b Describe the strategic factors analysis summary as derived from IFAS and
EFAS as a methodology for strategy formulation
5
c Explain the corporate parenting fit matrix with help of examples from
manufacturing organisations.
5
Page 2 of 2
Q.no. Module 4 Marks
4a Explain the activities involved in strategy implementation. 4
Answer b or c
b What is synergy in diversification? Discuss the different types diversification
wherein the different types of synergies are derived.
5
c What are the motivators for mergers and acquisitions of organisation?
Describe with examples.
5
Q.no. Module 5 Marks
5a What are the essential components of technology planning? 5
Answer b or c
b Describe the technology forecasting process and methods of forecasting with
the help of examples from the manufacturing scenario
7
c Describe the steps involved in the knowledge management framework. 7
Q.no. Module 6 Marks
6a Explain how Research and Development can contribute to the competitive
advantage of a manufacturing organisation.
5
Answer b or c
b Describe the various factors influencing creativity and innovation in
manufacturing organisations
7
c Describe the components of Information Technology Infrastructure. What are
the factors to be taken into consideration in the IT infrastructure?
7


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