M.B.A. DEGREE EXAMINATION, NOVEMBER 2017
Third Semester
Logistics Management
STRATEGIC LOGISTICS MANAGEMENT
(CBCS 2016 onwards)
Time 3 Hours Maximum 75 Marks
Part A x 3 15)
Answer all questions.
1. Define Strategy.
2. Define the term, Environmental Scanning.
3. Write a short note on Role of HR in logistics
management.
4. List any two advantages of Portfolio Analysis.
5. Write any four advantages of ERP.
Part B 10 50)
Answer all questions.
6. Discuss the significance of Strategic Planning
Or
Elaborate on various dimensions of strategic
decisions.
Sub. Code
643301
RW-809
2
Wk ser
7. Illustrate the significances of SWOT analysis with
respect to logistics management.
Or
Discuss the need for Strategy Alternatives with
respect to Logistics Management.
8. Elucidate on applicability of Porter's Model with
respect to Logistics Management.
Or
Write a note on Functional level Strategies in
Finance.
9. Explain the significances of Shell's Directional
Policy Matrix.
Or
Discuss the Behavioral Issues involved in
implantation of new strategy.
10. Narrate the importance of Balance Score Card
approach.
Or
Explain Operational Control with two examples
with respect to strategic logistic management.
Part C x 10 10)
Compulsory
11. Study the Case below and answer the Question(s).
You aspire to become an entrepreneur for trading of
Mobile Phones and Smart Television.
Discuss various aspects of environmental scanning and
suggest an ideal Strategic Logistic model for trading of
mobile phones and smart television.